Dare to show me a stack of newspapers and I'll show you how to waste time. Feed me a slew of slanted headlines, and I'll show you how not to insult my intelligence.

This is what fuels me: a reduced essence. I'm obsessed with people's obsessions in fashion, beauty, wellness and even their furry counterparts — their beloved pets. All of that in simple headlines.

Not all stories are created equal. My pulse is laser-focused on hyper-niche markets like the come-ups in MMA, action sports and music sub-genres, because that's where passion is born.